Drink This!

April 14, 2009

 

Drink This!

Posted by Kaitlyn Miller 

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The other day my friend showed me this image for fruit juice packaging, which put a smile on my face. Naoto Fukasawa is a Japanese industrial designer and the designer of this line of inventive fruit juice packaging. These creative packages have the look and feel of the fruit they contain. Fukasawa said of his design, “I imagined that if the surface of the package imitated the color and texture of the fruit skin, then the object would reproduce the feeling of the real skin.” 

Fukasawa’s career really started in the 80’s and since then he has gained recognition through the innovation of a wide range of products including but not limited to furniture and electronics. 

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